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INFORMATION IS SYSTEM-RELEVANT - DIGITAL ALTERNATIVES FOR PRINT MAGAZINES

Neckarsulm, March 30, 2020: "At the moment, it is becoming apparent that not only the areas of health and nutrition are system-relevant, but also the supply of reliable information," BDZV Chief Executive Dietmar Wolff told the "Saarbrücker Zeitung" (March 28 issue).

 

The newspaper and magazine industry is currently looking for ways to ensure the supply of information to its print subscribers even in the event of possible delivery problems in the Corona crisis. After all, they want to avoid delivery problems like those in some neighboring countries.

"At Europe's leading customer care and billing platform for the publishing industry, we have developed a solution to this issue. Subscribers to print magazines have the option of downloading the digital edition of their subscribed magazine via a customer portal," says a delighted Alexander Münch, CBDO dsb ccb solutions. A well-known German publishing house already grants its readers access to e-paper versions of its magazines.

And this is how it works: Nearly all publishers offer their subscribers the option of placing forwarding orders or making address changes in the so-called "customer self-service area." In this online customer service module (OCS), readers enter their ZIP code, subscription number and the titles they subscribe to. The data is compared in the background with the subscription management platform ccb by dsb. If verification is successful, the reader receives a PDF version of their magazine.

Other publishers would like to implement the feature as well. This solution can be implemented in the short term for all subscriptions managed in ccb by dsb. Over 8.5 million subscribers are managed via the ccb by dsb subscription management platform.

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